Last year was fantastic for web designing due to the emergence of color choices, typography and text usage, voice and VR interfaces, etc. Even this year has a lot to offer to web designers.
Let’s take a look at some of web design trends that will rule 2019.
Black-and-white pallets
Color is the primary element in a website. Studies show that 90% of the people's decision is based on the color of the site. It’s true as color cultivates a mood, unifies a brand and guides users through an interface by creating visual landmarks.
But in 2019, web design agencies are traveling back in time and using bold black-and-white web design to create an extraordinary impression.
The reason for using black-and-white palettes is that when color is missing, people begin to see the world differently as textures and shapes become sharper.
White creates a clean and reserved impression whereas black makes it strong and assertive. Combining these two generates a striking look.
Organic shapes
Though web pages have systematic grids, designers nowadays are more inclined to lead towards natural shapes and smooth lines. Sharp corners of geometric structures such as squares, rectangles, and triangles do create a sense of stability, but in the year 2019 trends are more likely to develop a feeling of accessibility and comfort.
Organic shapes are by default imperfect and asymmetrical which provide depth to a web design that makes page elements stand out. Researches even suggest that conversion rate could increase by 200 to 400% when the website is well-designed. Such free-drawn factors can help the web design agency to capture the spontaneity of human-made accidents such as paint splatter.
The primary goal for web designs is to feel human and alive through the illusion of movement to make it more engaging for visitors.
Glitch art
Reinventing some retro designs is the way to make people feel nostalgic. Glitch art is that retro design which we used to encounter during a crinkled film or a slow dial-up connection which generate a distorted and unintentionally striking image.
Glitches are significant in our modern times as computers are becoming too pervasive. The breakdown of technology makes an appealing subject for web design, where it can draw the viewer’s attention to those parts of the site that are warped, double exposed and glitchy. Glitch art amplifies the feeling of disorientation by giving websites a distinctly psychedelic look.
Micro-interactions
These new GIF like media are events to surprise the user and create an event that is inviting and organic. Whenever you take a small action on a website or app, and there is a specific response to it, it is a micro-interaction.
In 2019, a web design agency will heavily utilize this feature like Hover and scrolling animations, chimes, and much more on their web pages for more interactiveness. All in all, it is a way to engage the audience, to subtly transmit information to the users about their actions and usage, and make web pages feel a little smarter and fun.
Utilize these trends on a website to make it look funky as well as interactive and get more session time. Max Effect Marketing has a creative web design agency that applies these new trends to make a website more elegant. Surf Max Effect Marketing’s website now for more details.
No comments:
Post a Comment